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7 Tips to Make the Most of your Website Personalisations

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By Andrew on

Personalisation has been a feature on websites and in email campaigns for a while and is often a recommendation for improving the user experience, especially with eCommerce.

Latest Marketing Posts

Christmas tree in loft
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By Andrew on
Marketing , eCommerce

So that’s Christmas back in the loft for another year. Out of sight, out of mind for another 11 months. Or are you being a little hasty?

Google Analytics Chips on an Orange Background
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By Andrew on
Marketing

Scoreapp is a fantastic quiz funnel marketing app that can be used to attract marketing leads. But like all marketing, it needs to be measured. This article covers setting GA4 with Scoreapp to measure how effective your scorecard marketing is.

Google Analytics Chips on an Orange Background
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By Andrew on
Marketing , Strategy

The deadline for migrating to GA4 is fast approaching. Here we answer common questions about the difference between Universal Analytics and Google Analytics 4.

Andrew Armitage Podcasting
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By Andrew on
Marketing , Opinion

After some notable declines in new podcasts being published, Prolific North asks if Podcasting is the next casualty for the tech industry.

Domain name in browser
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By Andrew on
Marketing

Domain names are one of your company's most valuable assets. But they might just become more valuable than you think, the day you no longer need it.

Google analytics GA4
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By Dean on
Marketing

If you use Google Analytics to track and report visitor traffic on your website then things are changing. Here’s what you need to know.

Content grouping google analytics
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By Dean on
Marketing

Asses your content marketing efforts and see which sections of your site are impacting your business.

Search engine optimisation seo
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By Dean on
Marketing

A fresh look at search engine optimisation (SEO) and how to rank your website in Google.

Email Marketing
Nina 2020 10 21 115207
By Nina on
Marketing

With the rise in the prominence of Social Media Marketing, there has been lots of speculation that Email Marketing is dead. It most definitely is not!

Clubhouse app on iphone
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By Andrew on
Marketing , Strategy

You may have heard about it, you might even have joined, but you may still be wondering, what is Clubhouse?