Measuring Scoreapp Events using Google Analytics 4 and Google Tag Manager
by Andrew Marketing
Scoreapp is a fantastic quiz funnel marketing app that can be used to attract marketing leads. But like all marketing, it needs to be measured. This article covers setting GA4 with Scoreapp to measure how effective your scorecard marketing is.
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The deadline for migrating to GA4 is fast approaching. Here we answer common questions about the difference between Universal Analytics and Google Analytics 4.
Could podcasting be 2023's next post-pandemic tech casualty?
by Andrew Marketing, Opinion
After some notable declines in new podcasts being published, Prolific North asks if Podcasting is the next casualty for the tech industry.
Why you might regret allowing a domain name to lapse
by Andrew Marketing
Domain names are one of your company's most valuable assets. But they might just become more valuable than you think, the day you no longer need it.
Are you ready for Google Analytics GA4?
by Dean Marketing
If you use Google Analytics to track and report visitor traffic on your website then things are changing. Here’s what you need to know.
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by Dean Marketing
Asses your content marketing efforts and see which sections of your site are impacting your business.
Guide To Search Engine Optimisation (SEO) in 2022 & Beyond
by Dean Marketing
A fresh look at search engine optimisation (SEO) and how to rank your website in Google.
Email Marketing in 2021
by Nina Marketing
With the rise in the prominence of Social Media Marketing, there has been lots of speculation that Email Marketing is dead. It most definitely is not!
What is Clubhouse App?
by Andrew Marketing, Strategy
You may have heard about it, you might even have joined, but you may still be wondering, what is Clubhouse?
Google Web Stories for Businesses and Brands
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Are Web Stories about to become part of your SEO strategy?
Monthly Marketing Update : All Things Social Media
by Nina Marketing, Strategy
Let's talk effective social media strategies and how you need to adapt yours to each social platform to ensure you make an impact.