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Why WordPress Isn’t Really Free

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By Matt on

WordPress may be free to download, but running a business site on it isn’t. Hidden costs pile up - plugin licenses, security tools, maintenance, and fixes when updates break things.

Latest Opinion Posts

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We take you on a journey to explore this world-changing technology together. Form your opinions with us, only to discover that you will constantly challenge them. This is what it means to be human.

By Matt on Strategy , Opinion
Connected website planet
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Website Planet sat down with Andrew Armitage to chat about why he started an agency and some of the challenges facing the industry.

By Andrew on A Digital , Opinion
Turing Fest Stage
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Turing Fest is described as a cross-functional tech conference that takes place in Edinburgh. Now in its 8th year, Andrew Armitage shares his experience from his first time attending the 2 day event.

By Andrew on Events , Opinion
Confusion priorities traffic lights
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Too many competing priorities create confusion, so when we're working with websites, being disciplined in our pursuit of less helps visitors with clarity of decisions and improves your conversion rates..

By Tom on Design , Opinion
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Diversity in digital roles is still challenge with the industry still overwhelmingly male dominated. So why are women so under-represented in software development roles and what can be done to accelerate the much needed balancing of our sector?

By Caitlin on A Digital , Opinion
Andrew Armitage Podcasting
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After some notable declines in new podcasts being published, Prolific North asks if Podcasting is the next casualty for the tech industry.

By Andrew on Marketing , Opinion
Aircraft taking off over coastal region at sunset
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The travel industry has one of the highest cart abandonment rates. After hunting down the best deals, is it any wonder that consumers feel slightly nervous about double checking dates, cancellation policies and flight schedules.

By Andrew on Opinion
Man stood on travelator facing forwards
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In another column written for MediaCat Magazine, A Digital founder Andrew Armitage shares his thoughts on what we should banish to the past, and what we should take with us into 2023.

By Andrew on Opinion
Brewdog brand risk attitude
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As brands are scrambling to establish their market position and increasingly, their purpose, they're adapting their attitude to risk to help them stand out. Owning a position can take brands out of their comfort zone, but is that such a bad thing?

By Andrew on Opinion
A little knowledge is a dangerous thing
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In this first column for MediaCat magazine, I was asked whether there's a relationship between age and wisdom. A contentious question, but evidence shows, there clearly isn't.

By Andrew on Opinion