Latest Blog Posts
Andrew Armitage meets Website Planet
by Andrew A Digital, Opinion
Website Planet sat down with Andrew Armitage to chat about why he started an agency and some of the challenges facing the industry.
Pagespeed tricks for loading third party scripts via GTM
by Matt Strategy
Tired of third party scripts dragging down your pagespeed scores? We've found a way of preventing this with a simple piece of JS inside our GTM container.
Reflecting on Turing Fest 2023
by Andrew Events, Opinion
Turing Fest is described as a cross-functional tech conference that takes place in Edinburgh. Now in its 8th year, Andrew Armitage shares his experience from his first time attending the 2 day event.
Measuring Scoreapp Events using Google Analytics 4 and Google Tag Manager
by Andrew Marketing
Scoreapp is a fantastic quiz funnel marketing app that can be used to attract marketing leads. But like all marketing, it needs to be measured. This article covers setting GA4 with Scoreapp to measure how effective your scorecard marketing is.
Common Questions asked about migrating to GA4 (Google Analytics 4)
by Andrew Marketing, Strategy
The deadline for migrating to GA4 is fast approaching. Here we answer common questions about the difference between Universal Analytics and Google Analytics 4.
How your eCommerce website can reduce supply chain friction
by Andrew eCommerce
With consumer expectations higher than ever, and brands increasingly wanting to own the eCommerce experience and customer journey, how can your website smooth out an uncertain supply chain?
How our priorities create a paradox of choice
by Tom Design, Opinion
Too many competing priorities create confusion, so when we're working with websites, being disciplined in our pursuit of less helps visitors with clarity of decisions and improves your conversion rates..
UX According to Nick Knowles
by Tom Strategy, Design
How could your website be organised and designed to better fulfil its purpose? Nick Knowles is well known for his DIY programmes on the TV, so is it time for an SOS refresh of your website, or is it just time for a bit of a clear out?
Why do women feel so discouraged from software development roles?
by Caitlin A Digital, Opinion
Diversity in digital roles is still challenge with the industry still overwhelmingly male dominated. So why are women so under-represented in software development roles and what can be done to accelerate the much needed balancing of our sector?
The importance of a website brief: how to begin creating a 'roadmap to success'
by Andrew Strategy
Understanding the context of a new website project is just as important as defining the expected outcomes and that all starts with an effective brief. Briefing is often a collaborative process in itself and allows you to find the ideal fitting agency for your project.