I started my job here at A Digital 3 months ago after working in-house for a fashion brand. The change from working in-house to an agency has been far from easy but luckily for me, my boss had signed up to become a Sprout Social Agency Partner. Not only has this made my life as a Social Media Specialist 100x easier to manage, but it has also allowed me to explore a new side of social media management I had never done before. In this blog post, I’ll be explaining some of the benefits of why working with us as a Sprout Social Agency Partner is better for your business.
5 Key Benefits of being an Agency Partner
1. Managing Messages
Within the Smart Inbox you can see all of your direct messages, post comments, new followers and brand mentions from Facebook, Instagram, Twitter and LinkedIn all in one place. You can also reply and react to the messages directly from the Sprout Smart Inbox so you don't have to so you don't even have to visit the platform.
2. Asset Library
Sprouts Asset Library allows you to add content into a shared area so all of your team can easily see the content you have. You can also add an Asset Title, Text, Tag and Context so your content can be readily prepared for posting.
3. Workflow Approval
Sprout has a great Approval Workflow system which allows you to assign tasks to other members of your team. By assigning a task, it will notify the approver via email that there is a post that needs approving. Then they can add internal comments, make changes to the post and approve the post so it can be scheduled/published. Without approval, the post won't be published so this can help stop mistakes from being made.
4. Post to Multiple Accounts at Once
Posting regularly has never been easier with the ability to post to multiple accounts within Sprout. Simply open a new message, select which accounts you want it to be published on, write the caption, (add an image or video if required), select a send time, then submit! The posts will all appear in the Publishing Calendar.
5. Automatic Reports
Sprout gives you access to highly detailed reports with insights into performance on Facebook, Twitter, Instagram and LinkedIn and best of all - it's all automatic! Not only does it have pre-made reports for the individual accounts, but it also gives you the ability to create your own. You can export your reports as CSV or PDF files or you can automatically schedule them to be sent to up to 25 email addresses either on a weekly or monthly basis.
Why does working with A Digital matter?
Now you know some of the key features of Sprout Social you're probably thinking why would working with us matter. By working with an Agency Partner it gives you the opportunity to become more connected with your colleagues and us here at A Digital. Not only do you have everything at your fingertips, but you also get our guidance and expertise to help you make the most out of your social media strategy. By using Sprout it allows you to have as much control as you like or you can simply leave it down to us!